Earlier in August, Best Buy announced that it would begin selling the Apple Watch, along with its bands, at some select stores across the United States.
While sales kicked off on August 7 at some of the big box retailer’s locations across the U.S., Canadian Best Buy shoppers would have to wait until August 14 to walk into some stores and check out Apple’s most personal device to date. While Apple is still not opening up on Watch sales numbers, Best Buy’s CEO, Hubert Joly, wasn’t shy about saying that demand for the wearable has been high.
So high, in fact, that the rollout of Apple Watch availability across all of the 1,050 retail stores in the United States will be expedited to match the demand that is “so high.”
That rollout, according to Fortune, will begin as soon as possible, with Joly saying that all 1,050 of its retail stores should have Apple Watch available in stock by the end of September of this year. This is a big change for Best Buy, considering the company only had plans to offer the Apple Watch in 300 of its stores by this holiday season. The strong demand for the Watch, though, led to the speed up in availability. It has also spurred Best Buy to support Apple even further.
Earlier in August, a report surfaced that suggested Best Buy would begin selling Apple’s proprietary extended warranty, AppleCare and AppleCare+ at some point in the near future. And, indeed, Joly confirmed that the big box retailer would be offering AppleCare and AppleCare+ with future Apple product purchases. Joly said that availability should start sometime by mid-September, which is probably just in time for new iPhones.
Moreover, 740 different Best Buys across the U.S. are undergoing major revamps to its Apple sections, including more tables to showcase more products. The renovations are already completed in over 300 of the company stores, and Joly says that the plans are to finish another 170 before the holiday shopping season kicks off.
That’s a big focus on Apple from Best Buy.
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